How To Make Money On YouTube As A Beginner With A New Channel
There are so many ways to make money on YouTube,
In fact, for the past two years, making money on YouTube is now one of the options for making money online that people consider first, and why not?
YouTube is the world’s second-largest search engine, which means after Google,
It’s the next place google go to search for information, that and the fact that it’s where the most popular videos go VIRAL!
If you are someone who always loved the idea of making money online, then the thought of starting a YouTube channel must have crossed your mind at least once.
Today we are going to be looking at a full in-depth guide of how to make money on YouTube from start to finish.
My name is Jae and welcome to my blog, if it’s your first time here, welcome,
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Before we go crazy with the idea of making money on YouTube, let’s quickly look at the statistics of this world-class platform.
YouTube Statistics According To Hoot Suite In 2020
According to Hoot suite, YouTube is the second largest website,
It’s bigger than any other platform or website in the world except Google,
It has a monthly logged-in user size of about 2 billion people,
15% of YouTube’s traffic comes from the US making a user demographic of 81% of people aged between 15 to 25 years of age.
People upload 500 hours of video every single minute and every visitor on YouTube spends an average of 11 minutes and 24 seconds every single day on YouTube.
70% of the videos watched on YouTube were recommended by the YouTube Search Algorithm and 70% of these videos are viewed on mobile phones,
YouTube makes more than 5.5 billion dollars in advertising as of 2020 and is the second-largest preferred platform for watching videos among 18 to 34-year-olds.
You might be wondering why I took out my time to tell you all these statistics?
The truth is, for you to be able to make money on YouTube,
You need to understand the platform itself, then you can understand how to be successful at it.
By considering all the knowledge you know about YouTube,
You can then use them to influence the way you make your videos on the platform to help you rank higher and build an audience way faster.
Here are the top 10 YouTube channels with the most views
Top 10 Most Popular YouTube Channels
- As of October 2020, T Series an Indian YouTube series channel has a net worth of over $406 million dollars.
2. PewDiePie Has a net worth of $30 to $50 million dollars.
3. Coco Melon YouTube channel has a net worth of $317 million dollars as of October 2020.
4. SET India has a net worth of $206 million dollars as of September 2020.
5. 5 Minute Crafts is an American YouTube Channel has a net worth of $27 million dollars as of October 2020.
6. WWE YouTube Channel has an estimated net worth of about $105 million net worth as of September 2020.
7. Canal Kondzilla is a Brazilian YouTube channel that has a net worth of $74 million dollars as of October 2020.
8. Zee Music Company is an Indian YouTube Channel that has a net worth of $86 million dollars as of October 2020.
9. Like Natsya is an American YouTube channel that has a net worth of $288 million dollars as of October 2020.
10. Kids Diana Show is an American YouTube channel that has a net worth of $234 million dollars as of October 2020.
YouTube Video Rules
let’s take a look at the kind of videos you cannot post on the platform to avoid getting your content or channel demonetized.
Do not post videos that:
- Promote the use, selling, or abuse of drugs or regulated substances.
- Contain violent content or activity.
- Containing any sexually suggestive content, nudity, or sexual humor.
- Contain inappropriate, harassing, or vulgar language.
- Have controversial subjects such as war, politics, religion, etc.
Things You Need To Start A YouTube Channel
- Video Camera or mobile phone
- Microphone to help your users hear you better
- Lighting Equipment to make your videos more alive
- Tripod Stand for your camera or mobile phone
- Video editing software e.g adobe premier
Guide To Video Creation
Find a Niche
Decide on a niche you would like to focus on,
You can watch more videos to help you decide which niche is better for you,
You can also decide by making a list of what you like to do and then enter that keyword in YouTube to help you get an idea of what kind of videos other YouTubers in that niche are making.
Create a Brand Identity
Brand your channel by choosing your color, design pattern, video style, etc
that suit your brand’s image and the image your brand is trying to portray to your clients.
Branding your channel helps you establish industrial authority on YouTube
and help people take your content more seriously because they think it’s coming from a reputable source.
It’s better to start from scratch when starting a YouTube channel,
brand your channel right from the beginning and keep updating it to make sure it doesn’t become outdated or obsolete.
Know Your User Demographics
You need to study your target audience to know what kind of videos to make and how well it suits your audience,
you need to find out their gender, age range, geographical location, and overall engagement,
to help you decide the kind of content they like and how your video can best fit their needs.
Make and Edit Videos
Choose the software you would like to use in editing your videos,
I recommend Adobe premier,
But it might be a little too advanced and more expansive than other video editing software, in this case,
You might want to use some free or simple video editing apps.
Post Regularly
As with any other business, the key to growing it is to follow a disciplined and consistent plan,
this helps you to keep going and not give up, keep posting awesome content,
and improving on your YouTube SEO to get more growth over time.
How To Get Traffic On YouTube By Doing Proper SEO
YouTube Video Keyword Planner:-
Before you start creating lots and lots of videos and posting them on YouTube,
You need to remember that if you make videos about what you personally like and not what people are searching for, nobody will watch them or even if they wanted to watch them,
Nobody can find them because nobody is searching for you, yet,
The guide to being successful on YouTube is to find out the most searched keywords relating to your niche and then make videos based on them,
This technique is known as Keyword Research.
To get started,
Make a list of keywords pertaining to your nice and type them into google one after the other without pressing enter.
You will notice that YouTube automatically suggests more keywords based on what you have typed and videos for every keyword.
Then choose the first suggestion you get from google based on the keyword you entered and make a video about it.
For example if i was in the SEO niche, and i typed the keyword “google SEO” into YouTube’s Search Bar, here are the suggestions i will get.
Now you have got your keyword, but that just isn’t enough,
The keyword “Google SEO“, maybe widely searched for, but since you are new to YouTube, your channel will not have a chance in competing with other established channels for who ranks for that keyword “Google SEO“.
That’s usually where keyword research tools come in,
They show you which keywords have a low SEO competition and high search volume on YouTube so that even if you are a smaller channel, you can rank for that keyword.
At the moment, YouTube doesn’t have an official keyword planner,
So you can use the Google keyword planner to do your research or you can use more advanced and premium tools like Ahrefs.
Create Compelling Videos and Thumbnails to Get More Video Clicks.
Getting your videos to be shown to users is one thing, getting your users to click on your videos is another.
Your videos might contain some useful content and value, but if it has an ugly thumbnail,
The truth is no one will click on it, and the more your video is skipped over in the suggestions,
YouTube will think your video doesn’t meet the viewers requirements and stop recommending it to them.
Create thumbnails that stand out, and fully discloses the information in your video by using bold letters.
For example, let’s take a look at the Backlinko YouTube channel by Brian Dean
Notice the branding of the channel with the colors black and green and how the video thumbnail carry the brand name and video title with his preferred keyword in them?
People pay attention to the videos more because..
- They are branded so it’s easier to remember
- They provide value
- The video title is straight to the point and covers the user’s search interest.
- The Thumbnail design is Consistent, clean, and clear to read.
Increase Watch Hours
If people watch your videos on YouTube without skipping through it, it tells YouTube the following…
- Your videos are interesting
- It provides a lot of value
- Your video meets the user’s requirements.
This way, google recommends that video to more people searching for that keyword.
So make sure that your content is interesting, has value and meets the users requirements to avoid people skipping through it.
Get People To Leave Comments, Subscribe and Share Your Video
Always remind people to like, comment, share and subscribe to your videos because they will forget to do so if you don’t, some users prefer to remind people to do so at the beginning of their content while others do it at the end of the video.
Any way you do it is okay, just make sure that you are doing it.
Create Longer Timed Videos
Just like Google sees posts with more than 2000 plus words as having more value, YouTube views videos with longer duration the same way.
Hey now, I don’t mean you should keep talking even if you have nothing to say on your videos,
that will make your videos boring and send your viewers running for the hills,
am just saying that if you have an opportunity to provide more value in a video, do it.
Mention Your Target Keyword In Your Title and Description
After keyword research, here are the following places to use your chosen keyword.
- Mention it at least 3 times in your video
- Use it at the beginning of your video title, in the first 25 letters.
- mention it at least 3 times in your video description.
Using your keywords this way tells the YouTube algorithm that this is what your video is about and helps suggest your video to users searching for videos on that particular keyword.
Promote Your Videos
The most important part about how to make money on YouTube is promotion,
Just like Google, YouTube reads other social signals outside of its channels to help decide which video is ranked higher.
So take time to promote you videos on social media platforms like Facebook and Instagram and even go as far as creating pinterest pins for your videos if you want to get really serious.
Embed your videos in your blog posts and encourage people to share the videos to their friends etc.
The more your video is shared,
It helps YouTube know that people love your content and it helps them recommend it more to other people.
Monetizing Your YouTube Channel
Part of knowing how to make money on YouTube is learning how to monetize your YouTube channel.
If you have followed my guide so far,
and you have grown your channel and have reached the monetization requirement of 1000 subscribers and 4000 watch hours in the last 12 months on your YouTube channel,
Then all that is left for you to do is to monetize that channel and start earning some really cool bucks.
Lets look at some ways that you can do this.
Make Money From Ads Display By Becoming A YouTube Partner
This is usually the first step people take to make money on YouTube,
Here they simply apply for monetization by creating a Google Adsense account and enabling monetization in their YouTube Channel account settings.
Then Your monetization request is approved and you can start showing ads on your channel.
Note that the amount of money that you make from ads, solely depend on
- How many people view your Ads without skipping,
- How many people click on the Ads
- The number of views your video receives
- The Quality of the Ads placed on your video
- Ad blockers used by your users to prevent ads from playing
- The length of your video determines how many ads can be placed on it.
Sell Your Own Products / Merchandise
If you have a really unique channel and talk about a specific thing example hair,
Then it’s not a bad idea to start creating your own products and selling to your audience.
You can go into full production of your own hair products and even create a website where you sell your own products while promoting them on your YouTube channel.
You can also use print-on-demand companies such as Printify, Printful, Spod, etc
that help you handle everything from creating your merchandise to delivering it to your clients to help you get your business started.
Make Money On YouTube By Fan Funding
Fan funding on YouTube or the tip jar as it is often called is simply a way of letting your users tip you money after they watch your videos or during a live video to help support your YouTube channel.
You can use websites like Patreon, YouTubes Super Chat and Tipee are some examples of fan funding platforms that help You Tubers get donations from their fans.
It helps your viewers and subscribes help to support your channel or show appreciation for your work or effort.
License Your YouTube Content To The Media
When you happen to create a content that goes viral or have the potential to go viral on YouTube,
You can License this content to the media so that they have rights to the video in future.
You can also reach out to media outlets such as Juken Media and put up your videos on their website so that it’s available for purchase to potential clients for purchase.
Become An Affiliate Or Influencer For Brands
This is by far one of the biggest ways of making money on YouTube after you have grown your account to a really great size and now have a lot of subscribers and viewers.
Brands will start to reach out to your to sponsor their products depending on your niche,
You can act as an influencer and charge them for promoting their products to your audience.
Marketplaces such as Channel Pages and Grapevine Logic helps bring influencers closer to brands,
On these websites, brands may offer you free products or money in exchange for promoting their products on your YouTube channel.
Note that each of these websites has it’s own special requirements for being accepted into their community,
Some may require you to have at least 1000 followers or subscribers on your YouTube channel.
Conclusion
There are so many ways to make money on YouTube, and the journey to make money on YouTube isn’t a short one,
You need to be patient, disciplined, and consistent enough to keep posting and be willing to make corrections and make changes for you to be successful on this platform
Leave comments below letting me know if you have started making money on YouTube,
How long it took you to make money on YouTube and how the whole experience is for you.